Topic: Featured Guest Articles

Who’s Your Guru?

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The other day I was talking to a guy at the health club I just joined. (Never had time when I was working for someone else.) We started talking about our personal trainers. If you aren’t familiar with the term, these are fitness experts who are educated to design work-out routines based on an individuals strengths, needs and goals.

Anyway, Rick said something that struck me right between the eyes. “I got so confused reading all the books and fitness magazines. Everyone has a different opinion of what works the best. I finally figured if I was going to work out, I might as well pick one expert, listen to them and follow their program.”

Later, as I was driving my sore body home, I thought about how appropriate Rick’s comment was to Internet Marketing. Everyone’s an expert. (Even people who have yet to sell their first eBook.) And there are a million programs, books, secrets, techniques and tactics that will work for you.

The problem is, you can easily fall into what my favorite business school professor called, “Analysis Paralysis”. That’s where a lot of people are stuck. They keep reading, and it gets in the way of actually doing something.

***** I was guilty *****

I was guilty of this, too. I must have bought several hundred dollars worth of books and courses before I found what worked for me.

Fortunately, the expert I decided to follow was, in hindsight, an excellent choice. And by following his advice and listening to his ideas, I have built up a couple of successful income streams.

My point isn’t that my “guru” is the right one for everyone. The point is to pick one or maybe a couple of people you really respect, and model them. Of course, make sure they are actually successful in their own businesses first. But when you find someone you respect and whose style you like, listen to their advice and follow what they recommend in their writings.

***** Save Your Brain *****

Following this strategy can save lots of brain cells that you would spend switching strategies and tactics. It avoids confusion and gives you a good point of reference from which to work.

You don’t have to keep reading and searching for the latest eBooks. Assume your guru knows the latest tactics and will advise you of how well they work.

I’m not saying you never look at another eBook or eZine again, it’s just that you have one primary star you follow, it’s that much easier to find your way.

Resource Box: Jeff Mulligan has an MBA and 20+ years of marketing experience as an ad agency Senior VP and VP Marketing for two software companies. Jeff owns CBmall, a site that provides 15 different ways for ClickBank affiliates to earn income on thousands of ClickBank InfoProducts. http://www.cbmall.com/info

Review of NiceOffers.com

by Suzanne Morrison

NiceOffers.com (NOC) is a division of Carson Services, the parent company of the well known affiliate program, SFI (Strong Future International).

The primary aim of NOC is to provide offers for consumers to save money on products and services both online or offline, anywhere in the world.

This review of NOC will explain what NOC is about, how it can benefit consumers, affiliates and merchants, what the costs are, what the drawbacks are and how to sign up.

Nice Offers for Consumers

The NiceOffers.com website is a place for consumers to get discount or special offer coupons for many things which they normally buy either locally or online.

The NiceOffers.com site has a search facility to help find offers in many different categories including electronics, entertainment, flowers and gifts, advertising and marketing, books, travel and more.

You can search by state or by country and browse through a selection of offers. Once you have found an offer of interest you can tell a friend about it or enter your name and email address to have the coupon emailed to you.

Next, just visit the vendor and use your coupon, or enter the coupon code online if it is an online offer.

To search for offers just visit NiceOffers.com.

Nice Offers for Merchants

NiceOffers.com is a no risk method of advertising for merchants both online and offline. Registering your business on NiceOffers.com is free and works on a cost per action basis i.e. you only have to pay when someone actually uses a coupon at your store, restaurant or online business. There is no risk of paying for advertising that doesn’t work

The cost to you is the discount amount for the customer + a fee known as a ‘bounty’ which you set yourself.

To register and setup a coupon just visit NiceOffers.com

Nice Offers for Affiliates

As an affiliate you have various ways to make money with NOC including:

* Referring new merchants to NOC � If you refer a new merchant to NOC you will earn commissions on every coupon that is used at that merchant for life.

* Referring consumers to NOC - You can give away coupons to your friends and family, refer people to the NOC website or advertise NOC offers on your own website or blog. Every time someone uses a coupon you�ll receive a portion of the bounty offered by the merchant.

Anyone can sign up as an affiliate of SFI for free and start promoting NOC straight away. SFI also provides merchant prospecting packs including professional postcards, letters and leaflets to attract new merchants.

The Cost of Nice Offers

NiceOffers.com is free to join for affiliates and free to use for consumers. It is also free for merchants to list their business and they need only pay a fee when a sale is made.

Disadvantages of Nice Offers

At the moment, although NiceOffers.com is an international opportunity and can be used by affiliates, consumers and merchants worldwide, the majority of the offers on the site at present are US focused.

The marketing material supplied by SFI also tends to be US specific, with 1-800 numbers on their offline promotional material.

How to Sign Up

Consumers and Merchants should visit https://www.niceoffers.com/8907895

Affiliates should visit https://www.ezinfocenter.com/8907895/MRA

About the Author:
Suzanne Morrison works from home on the internet full time. She is an affiliate of SFI and the webmaster of Business Ideas Online

International Association of Home Business Entrepreneurs (IAHBE) Review

by Suzanne Morrison

I have been a member of the International Association of Home Business Entrepreneurs (IAHBE) for 3 years now and have found it to be an invaluable resource for the latest home business related news, tutorials, tips sofware and books, as well as a great way to get your hands on a number of valuable books, audios and software for free!

The IAHBE was launched back in January 2002 and has thousands of members from all over the world.

Here is a brief FAQ of the IAHBE to help you decide whether or not it is the right home business resource for you.

What are the benefits of an IAHBE membership?

The general benefit of the IAHBE is the huge wealth of information and resources for your home business. Your membership includes the following:

1) An Intropak worth over $1000
Everyone who joins the IAHBE receives a pack of information, gifts and discounts worth over $1000. At the time of writing this includes:

- A free book “The Home Business Revolution’s Greatest Entrepreneurs”
- A free subscription to the Home Business Connection magazine
- A free audio cassette “Underpaid and Overtaxed?”
- Free 30 day trial of Affiliate Mastery
- 15 Free Leads
- Five books by Fortune Now author and world renowned business speaker and trainer, Tom “Big Al” Schreiter for the price of one
- Generous Discounts on various other books, advertising, business cards and more

2) Access to the IAHBE Learning Center
This is a huge password protected collection of articles, audio tutorials, seminars, home business E-Books, software for PCs & Macs, marketing courses and various other tools to help you with your home business and it includes both US specific information and international information.

3) Freebies each month
The IAHBE membership also includes physical freebies each month. For example, this month the membership included a book worth $26 “The New Culture of Desire” by Melinda Davis and a year’s subscription to the magazine “PC Magazine” worth $131!

Are there any drawbacks?

Although the majority of the resources in the IAHBE membership can be used by anyone regardless of their location, the free magazine subscriptions are generally only available to US residents and the free books have a higher shipping charge for those who are not based in the US. Despite this, there is still enough there for international members to make their membership worthwhile.

What is the cost?

The cost of the IAHBE membership is $29.95 per month. If you are a member of SFI this will also qualify you as an Executive Affiliate (EA) for the lifetime of your membership.

Are there any guarantees?

There is a 30 day money back guarantee. If you don’t like what you see you can just cancel your membership within 30 days, no questions asked and receive a full refund.

How do I sign up?

Just visit IAHBE at https://www.ezinfocenter.com/8647031/IAHBE or become a member of SFI and purchase the IAHBE through the affiliate store.

About the Author: Suzanne Morrison is the webmaster of http://www.homebiz-direct.com and is a successful work from home internet marketer.